Welcome to Kaitlyn’s
Marketing Portfolio
I’m excited to share my marketing portfolio with you, this is my collection of projects that highlight my creativity, strategic thinking, and results-driven approach. From crafting compelling campaigns to building brand identities that resonate, each piece here reflects my passion for connecting ideas with impact.
About Me
I’m a passionate marketer and soon-to-be graduate (December 2025) who thrives on turning ideas into campaigns that get noticed and get results.
From building brand identities to driving engagement through social media and digital strategy, I combine creativity with data to make marketing both impactful and measurable.
My strengths? Storytelling that connects, strategies that convert, and the drive to deliver work that leaves a lasting impression.
My Skills
Technical Tools:
Design & Creative – Canva, Adobe Photoshop, Adobe Illustrator.
Analytics & Ads – Google Analytics, Meta Business Suite (Facebook/Instagram)
Collaboration & Productivity – Microsoft Office Suite, Google Workspace, Slack.
Marketing Skills:
Brand Strategy & Positioning – Crafting unique brand promotion and positioning that resonate with target audiences.
Content Creation & Storytelling – Developing engaging copy, visuals, and campaigns tailored for platforms.
Social Media Marketing – Planning and executing campaigns on Instagram and Facebook to grow reach and engagement.
Email Marketing – Designing and segmenting campaigns to increase open rates, click-throughs, and conversions.
Graphic Designs:
Sydney Romantics Project
Clothing brand presenting a romance movie
Summer Camp
Promotion
Tickets to the best summer ever
Highlights of work I have done
These are highlights of my work through my Projects, Internship, and Administrative Assistant position
